The Challenge
Your online store and your physical stores run as separate businesses.
Most retailers who sell both in-store and online are running two separate operations. The e-commerce platform has its own inventory count. The POS has another. Marketplace listings draw from a third. When a product sells in-store, the online store still shows it as available — until someone manually updates the count.
The result is predictable: oversold items, cancelled orders, disappointed customers, and a service recovery process that costs more than the original sale. Customer data is equally fragmented — a loyal in-store customer is a stranger when they shop online.
Retailers accept this as normal because their current platforms were not designed to unify physical and digital operations. Eleos was.
How Eleos Solves It
One inventory. Every channel. Real-time sync.
Hummingbird powers your branded e-commerce storefront. Blue Ring connects your marketplace listings. Both draw from the same live inventory as your physical stores — managed by Kassie Business. A sale on any channel updates every other channel instantly.
No more overselling
Every sale — in-store, online, or marketplace — decrements the same inventory count in real time. Overselling becomes structurally impossible, not just unlikely.
One customer, everywhere
Jellybean CRM unifies customer records across all channels. A customer who buys in-store and online has a single profile, a single loyalty balance, and a consistent experience.
Buy online, collect in-store
Click-and-collect is built into the platform — not bolted on. Hummingbird handles the order, reserves the stock at the collection location, and notifies the customer when it is ready.
Every payment method, every channel
GrabPay, PayNow, GCash, Touch 'n Go, and all major card networks work online and in-store through the same payment infrastructure.
Key Capabilities
Branded e-commerce storefront
Hummingbird builds your branded online store directly connected to your live POS inventory. SEO-optimised product pages, regional payment methods, and a checkout experience that matches your brand.
Live inventory sync with POS
What customers see online reflects what is actually on the shelf. Every in-store sale updates the e-commerce stock count instantly — no manual sync, no overselling, no cancelled orders.
Click-and-collect fulfilment
Customers buy online and collect in-store. Hummingbird manages the full flow — order confirmation, location-specific stock reservation, collection notification, and in-store handover.
Marketplace integration
Blue Ring connects your inventory to Lazada, Shopee, Zalora, Amazon, and regional marketplaces. Listings, stock levels, and orders synchronised from a single dashboard.
All regional payment methods
GrabPay, PayNow, GCash, Touch 'n Go, FPX, ShopeePay, Maya, PromptPay, EFTPOS, and all major card networks — accepted online and in-store through the same platform.
Cross-channel returns
Online purchases can be returned at any physical store. Hummingbird references the original transaction, updates inventory correctly, and records the return against the customer's profile — without manual lookup.
Products Involved
The e-commerce layer of the Eleos platform.
FAQ